Kenilworth, UK. 10th April 2018: Novo OnBoard Retail, the leading provider of on-board retail IT solutions has announced the securing of a major contract from international duty-free operator JR – Heinemann Duty Free Limited Partnership (JR – Heinemann).

The new contract is testament to the successful new venture between James Richardson Israel and Heinemann. James Richardson Israel has a long and proud history of supply chain management for the sale of in-flight duty free and ancillary products. Bringing a wealth of experience gained from their presence in many European markets, the partnership is further strengthened by Heinemann, one of the world’s biggest duty free providers.  As a result of the new contract, JR – Heinemann had a requirement for a new product suite to replace their existing legacy system and selected Novo’s complete on-board solution, “NovoStar”.

The Novostar cloud based product suite is set to integrate with JR – Heinemann existing ERP system to provide a complete environment for their existing and future Israeli airline clients. The on-board system will be supported by an associated back office solution, integrating with other business sytems software and payment providers to form an all in one system.

The primary motivation for the system upgrade will be to facilitate airline crew with the tools to deliver the best possible passenger experience. The front-end software will run on the latest generation android devices providing the crew with simple and intuitive screens as part of the on-board POS. The complete NovoStar product suite is set to enable hassle free on-board sales for crew and customers to enable quick sales transactions, with full visibility of activities, processes and reporting.

Patrick Clark, General Manager, Touchstar On-Board Retail comments, “Having supported James Richardson Israel’s on-board operations for over 15 years we are thrilled to have extend this relationship as part of the new contract awarded to JR-Heinemann. Having worked closely with JR – Heinemann to develop the functionality for the system, the new contract will see us extend our existing product offering with the implementation of the full end to end Novostar product suite. With over 35 years of industry experience, it is with great enthusiasm that we move towards another successful deployment and go live of our innovative cloud based system.

Gil Malik, CIO, JR-Heinemann added, “We are delighted to be extending our relationship with Novo On-Board Retail. The longevity of our relationship has been established due to the robustness of the previous systems Touchstar have supplied but also their demonstrated responsiveness and flexibility whenever we have needed support.

Novo’s new back office has provided a perfect opportunity to grow our trusted relationship with the provision of a fully integrated solution. Having done an assessment of other potential providers, we are satisfied that we are buying a great solution for our existing and future needs that will provide a solid platform for future growth”.