27 June 2018
Maximising ancillary revenue opportunities
London, 27 June 2018 TouchStar On-Board Retail, a market leader in On-Board
Retail IT solutions and STS, a payments acceptance software specialist, have
today announced a new strategic partnership that will deliver an improved
payments acceptance capability for airlines, train companies and bus operators.
With an impressive 50 years combined track record of delivering high quality IT
solutions and client service excellence, merchants will now be able to benefit
from an enhanced consumer payments experience. The joint solution will ensure ancillary
revenue opportunities are maximised at the same time as introducing new payment
options and strengthening data security protection levels.
As part of the partnership, STS’s advanced G8 payments
application, that separates payments processing logic from a point of sale
application, has been integrated to the TouchStar NovoStar product suite. The
NovoStar POS application has more than 5,000 deployments around the world and relied
on by many international airlines.
“Today, consumers are looking for increased choice on how and
where they can pay for goods and services and businesses are needing to boost
ancillary revenue streams ” said Patrick Clark, General Manager of TouchStar’s
On-Board division. “Payment processing has become an increasingly complex field
that is why we are delighted to be partnering with such a highly respected payments
specialist as STS.”
“Accepting payments on board a plane, train or bus brings
many new challenges not faced by high street retailers” said Steve Turner, CEO
of STS “These relate to infrastructure, communication and resilience issues as
well as bespoke functionality. Off-line PIN verification, transaction batch
support, remote device management and international aspects related to multi country,
currency and language all have to be delivered.”
Generating ancillary revenue has become a high priority for
transportation companies, particularly airlines, as low cost operators and new
competitors have entered markets. The top 10 airlines globally generated $28
billion in ancillary revenue in 2016 an increase of 1233% over the last ten
years. Investment in new payment systems has therefore become a priority in
order to tap into this market opportunity and contribute enhanced financial returns.
The joint TouchStar STS solution allows businesses to accept payments whenever,
wherever or however required.
STS is a
leading payments acceptance application developer with unrivalled EMV
expertise. Although the company is based in the UK, we have supplied over
150,000 merchant implementations located around the world across multiple
industry sectors. We offer merchants independence from payment schemes,
acquirers, gateways, PSPs and device manufacturers, thereby generating
financial savings and maximising their payments flexibility and future choices.
We are a
product-led company that invests heavily in developing high-quality payments
acceptance applications and features in order to remain at the forefront of
payments innovation. This started with EMV Chip and PIN payments in which we
became a global market leader and now includes contactless, in-store mobile
payments, payment cloud implementations and the management of Internet of
Things (IoT) devices. Our applications are designed to allow partners to
establish competitive advantage. We have earned a reputation for trust, honesty
and integrity by continually delivering high quality software and excellent
support throughout our 20-year heritage.
About TouchStar On-Board Retail
TouchStar were the first company to deliver a complete computerised
on-board Point of Sale solution back in 1985.
from the ground up and utilising the experience gained from over 35 years
within the industry, the NovoStar product suite is the leading independent
on-board retail solution for the Airline sector.
provides the airline industry with a software suite that facilitates the sales
of inflight duty-free, catering and ancillary products. . Streamlining inflight
operations whatever the connectivity, TouchStar have the technology that makes
on-board selling a fast, easy and personalised experience.
Bing Dai, Senior Channel Manager, STS
+44 (0)20 8680 0252
Gordon Hyland -
Sales Manager, TouchStar On-Board Retail